Media Trends

kinnon —  April 11, 2005 — 1 Comment

Wired Editor in Chief and Long Tail Guru, Chris Anderson posts on what’s up and what’s not in media. TV down a third since 1985 should really make some people (read churches spending too much money buying airtime) rethink their strategies. Who and where is your audience? They are not listening to the radio. And they’re not reading the paper. So where are they?

kinnon

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A television editor, writer & director since 1978. A Christian since 1982. More than a little frustrated with the Church in the West since late in the last millennium.

One response to Media Trends

  1. They are wasting ever more of their time driving back and forth between work and home, at least in California. To be a reader nation, a nation needs good public transportation in its major cities. One is missing, sorely, in the Bay Area.

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