Apple Store – Toronto

kinnon —  June 2, 2005 — Leave a comment

TorontoapplestoreWhile at Yorkdale Mall on Sunday, we wandered into one of Apple’s newest stores – and I was profoundly underwhelmed.

If you’ve been reading my blog then you know as much as I might claim to be platform agnostic, I’m really a Mac fanatic. ("Drink your koolaid, Bill" – Steve Jobs.) The Mac store is filled with all things white and beautiful and for a moment I thought I’d died and gone to Apple Heaven. Then I was confronted by a mushroom haired Apple salesman.

I was busy showing my friends the joys of a 20" iMac (the same friends whose PC was filled with Spyware) when the salesman decided he needed to join us and correct everything I said. That might have been fine if he actually knew what he was talking about, but he didn’t. With the apparent Emotional Intelligence of a harp seal he virtually annoyed us out the door.

Great store, Steve – now you might just want to train the sales people. (BTW, mushroom head told me that iMovie crashes all the time. I guess it’s a good thing I’m an FCP user.)



A television editor, writer & director since 1978. A Christian since 1982. More than a little frustrated with the Church in the West since late in the last millennium.

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